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19   Enprani RetinoX8 and the Praniel selected for its outstanding package design!   ENPRANI   08.06


- Selected as a Good Design (GD) for its benefits on design and easy application
- These will be exhibited at a special GD section in the Korean pavilion during the Korea-China-Japan industrial exchanges which will be held in the middle of this month.

Wrinkle repairing solution, RetinoX8 and specialty store line, Praniel are selected as a GD (good design) in 2008.

For the RetinoX8, especially since it has received many awards since its launching, this design award has a lot of meaning. The RetinoX8 has an ultramodern design that emphasizes its 8 times higher efficacy than retinol with a rounded rectangular design to provide a better grip to the customer. By using a luxurious black and silver tone with gleaming pearl, it rouses an aesthetical yet mysterious feeling which strengthens the image as a functional cosmetic to the customer.

Another award winner the Praniel, as a specialty store line, uses the golden pearl in their package to concentrate on their anti-aging with highly enriched nutrients concept. It also uses red as a point color, which conveys the fever and passion of eternal youth. Praniel's gorgeous and luxurious color design gives enough satisfaction to its customer so that she purchases it.

Enprani¡¯s design institute said that ¡°the expression of a logical feeling about functional products with emotion that can fulfill the customers' needs gave us an edge to be selected as a good industrial design. And we will put forth more efforts on a design that combines a high functional product with a high end design."

This GD products exhibition will be located at the Korean Pavilion during the Korea-China-Japan Industrial Exchange, which is to be held at the middle of the month in Osaka, Japan.

The GD selecting system is an international certification system that is sponsored by the Ministry of Knowledge Economy and hosted by the Korea Institute of Design Promotion. AS, a representative design certification system of Korea, certifies outstanding design products with strict evaluations about a design¡¯s function, quality, and safety by a panel of international design experts.

 
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